NAV -
Digital friendly system

Our animation for NAV (Norges Arbeids- og Velferdsforvaltning) highlights how digital integration can improve user experience and streamline services across public sectors.

Client:

NAV

Agency:

Visual Lab

Production:

Perception7

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At our animation studio, we take pride in transforming complex, sensitive topics into engaging and easy-to-understand visuals. When NAV, one of Norway’s most important government agencies, entrusted us with their project, we knew it was an opportunity to craft a meaningful story. This animation highlights how the disconnect between municipal and state data systems can frustrate users and complicate the guidance provided by caseworkers.

Our team skillfully illustrated this by creating the characters of Maida and Espen, whose experiences helped convey a real-world problem in a way that resonates with viewers. The challenge of dealing with multiple data systems becomes not just understandable, but relatable. We captured the essence of the issue through compelling visuals and storytelling, helping NAV communicate their vision of a more streamlined, efficient welfare system.

This collaboration with a major public institution like NAV is a testament to our professionalism and our ability to distill complicated issues into clear, impactful narratives. Once again, we’ve demonstrated that we’re the partner for all those who aspire to make a memorable impression with their communication.